Degree of Green™ Rating Panelists

Andrew Pace, CSI

Lyn Falk

Michael Fallarino

Andy Pace, Safe Building SolutionsAndrew Pace, CSI, is an entrepreneur in the Milwaukee suburb of Waukesha, Wis. His experiences in the building industry and with building products are based on his earlier work for Mitchell, Pace & Associates, a family-owned business that serves the commercial and industrial building market.

For the past 15 years, Pace has studied and dealt in green and healthy home building and improvement products, and has earned a reputation as a national expert on such products.

Along with being profiled in numerous publications, Pace has authored several articles about the construction of healthy homes, which have been published in regional and national magazines, such as Environmental Design & Construction, Ecological Home Ideas, and Paint Dealer magazines. Pace is a columnist and serves as an editorial advisor for Green Building Product Dealer magazine.

Pace regularly shares his knowledge through online forums and blogs covering green and healthy home improvement and building topics. Further, his insights have been chronicled in print publications such as Home Improvement Magazine, based in Dallas, the Milwaukee Journal Sentinel, Small Business Times, and others.

An avid speaker on the regional and national level, Pace has lent his expertise in the field of technical product knowledge to the Paint and Decorating Contractors Association, the Construction Specifications Institute, and the National Hardware Manufacturers Association, as well as numerous regional conferences and presentations.

Pace has served on the board of the Wisconsin Green Building Alliance and is a two-time president of the Construction Specifications Institute-Milwaukee Chapter. In 2003, he received the Citation for Distinguished Service from the American Institute of Architects.


Lyn Falk, Healthy Style ShowLyn Falk of the Milwaukee suburb of Thiensville, Wis., has devoted the past 23 years to teaching and helping retailers and business professionals build healthful, purposeful and productive spaces that move hearts, minds and merchandise. Her client list includes heavyweights such as Sears, Miller Brewing Co., the Kohler Co., S.C. Johnson, Breadsmith, Covenant Healthcare (now Wheaton Franciscan Healthcare), and Mercury Marine, although hundreds of independent retailers have benefited from her expertise as well.

Seven years after starting Retailworks, Inc., in 1995, Ms. Falk started Solterra Studios - a division dedicated to helping raise public awareness of the importance and benefits of creating, living and working in beautiful, healthful, sustainable environments.

In 2006, Ms. Falk created, wrote and produced Healthy Style, a one-hour special for public television on healthful, eco-friendly design and living. It is currently being seen in markets across the U.S. via American Public Television.

Ms. Falk consults and educates nationally on the benefits of creating, living and working in healthful and purposeful spaces and communities. She has taught classes at the University of Wisconsin-Madison and throughout the University of Wisconsin System.

She serves as a speaker and consultant to the National Main Street Network, helping revitalize downtowns in an effort to curb unnecessary urban sprawl.

Ms. Falk authors trend-setting and "how to" articles for numerous publications and currently writes a bi-monthly column, "Conscious Spaces," for the Outpost Exchange magazine, a popular publication on holistic living. In addition, she authored a comprehensive store design workbook entitled, "Designs that Move Minds & Merchandise."

A Wisconsin-registered interior designer, Ms. Falk serves on numerous business, educational and civic boards, including the Urban Open Space Foundation, and the advisory board for the Library of Sustainability at Milwaukee’s Urban Ecology Center. She was recently recognized for her work during a seven-year term on the board of the Wisconsin Green Building Alliance.


Michael FallarinoMichael Fallarino is a builder, journalist and broadcaster, holistic counselor, and interdisciplinary writer and consultant, in Stuyvesant Falls, N.Y. He holds degrees in English and education (BA), psychology (MA), and certificates in East Indian medicine and professional herbalism.

He has nearly three decades of experience in the building trades as a specialist in the areas of finish carpentry, plastering, green construction, restoration, and paints and finishes. As a builder/journalist, he has written extensively for Green Building Product Dealer, Canadian Contractor, The Paint Dealer, American Painting Contractor, and Professional Painter, and has authored a book, “Contemporary Relationships Between Wood & Finish.”

As an herbalist and holistic consultant, he has been part of health programs sponsored by Vogue magazine and Lord & Taylor department stores in New York City. He has also been a multi-year participant in the “Health Care and Society” module for doctors in training at Albany Medical College in Albany, N.Y., and has written for the international magazine Herbalgram.

Fallarino is also a color theorist, and has recently designed a proprietary system for choosing colors for the AFM/Safecoat paint and finish brand. The system, Ayurveda Essence, joins the power of India’s Ayurvedic medical model with chromatic deployment, to create an experience of high definition in color spaces.

He has appeared on local NBC and NPR affiliates speaking about a range of topics related to health and building construction. He resides in the capital region of New York. You can visit his web site at


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